Riverview is an unincorporated census-designated place in Hillsborough County, Florida, United States. It is located south of Brandon. The population was 71,050 at the 2010 census, up from 12,035 at the 2000 census. Many of Tampa Bay's radio and television stations broadcast from an antenna farm in the Riverview area, on Boyette Road, southeast of town. Riverview is home to Bell Creek Nature Preserve.